Creators / Business Creators
Our Business Creators come from corporations, consultancies, start-ups and academia.
On LinkedIn, in newsletters and podcasts, they share what they have experienced and learned about leadership, entrepreneurship and the world of work.
What makes a Business Creator
They talk about leadership, careers, work culture, technology or entrepreneurship, reaching executives, HR leaders, founders and professionals. LinkedIn is the most important platform for this, complemented by newsletters, podcasts and live formats.
For brands, a collaboration therefore feels like a recommendation from their own network. As a Business Creator Management, we make sure topic, brand and personality fit together, so it stays that way.
Leadership, careers, future of work, HR, AI, entrepreneurship and much more: what connects our Business Creators is knowledge from their own practice and a community that trusts them for exactly that reason.
Creator-first, as equals and built for the long term. From the first conversation to the final report, our creators and their partners have one dedicated contact.
01
We sharpen topics and target groups and make expertise visible. That way it is clear what someone stands for and which brands are a good fit.
02
We handle requests, concept, negotiation and contract. Products are woven into everyday work instead of being presented in a classic way, so posts don’t feel like ads.
03
We price collaborations transparently and evaluate the results. That way brand and creator both know what a partnership achieved.
04
Single posts turn into partnerships. Within two years, an event idea with Techniker Krankenkasse grew into the roadshow “Mental Matters”.
Depending on the goal, we combine formats over a longer period and extend campaigns to Instagram. Keynotes and stage formats are handled by our partner company loudt.
LinkedIn text and image posts
LinkedIn video posts
LinkedIn slideshows
Thought Leader Ads
Newsletter integrations
Podcasts
Webinars
Community events
Event attendances
High-quality video production
Long-term partnerships
Instagram as an extension
Live events · LinkedIn · Instagram
Techniker Krankenkasse × Kira Marie Cremer
“Mental Matters”: a nationwide roadshow on mental health and stress prevention.
LinkedIn video post · Thought Leader Ad
Adobe × Emma-Isadora Hagen
Acrobat Studio in an entrepreneur’s everyday life, shown through real workflows instead of a classic product presentation.
LinkedIn · Instagram · Newsletter
Wolt for Work × Marina Ziblis
Employee benefits as part of company culture, set within the return-to-office debate.
LinkedIn video posts · Thought Leader Ads
LinkedIn & Duolingo × Victoria Effer & Katrin Stockinger
The Duolingo Score as a career feature, told from two very different creator perspectives.
LinkedIn video & image post
Loom × Emma-Isadora Hagen
Asynchronous collaboration, told through two situations from everyday working life.
LinkedIn · Jury · Event
Stepstone × Emma-Isadora Hagen, Katrin Stockinger & Kira Marie Cremer
Stepstone’s 30u30 Recruiting Rebels, accompanied from nomination to award night.
